Outsourced Marketing Department
Outsourced Marketing Department
Starting from $4,000/month
Get marketing strategy, websites, SEO, email marketing, design and digital execution from one experienced partner — without hiring a full in-house team or juggling multiple agencies and freelancers.
I help you work out what matters, prioritise the right marketing tasks, and get the work done across your digital presence.
Direct support, no agency layers
Strategy + execution
12 years digital, design & web experience
The Complete Package For Business Success
Outsourced marketing support for growing businesses
Marketing gets messy when nobody owns the bigger picture.
Your marketing has become too important to ignore, but too scattered to manage properly.
When your website, SEO, emails, ads, social media, design and content are all moving separately, it becomes harder to know what to fix first — and even harder to keep everything moving.
- Your website feels behind the business. It’s live, but it no longer reflects where your business is now, what you offer, or where you’re trying to go.
- SEO keeps getting pushed aside. You know it matters, but nobody has the time, headspace or ownership to properly improve it.
- Ads are running without enough clarity. You’re not completely sure what is working, what is wasting money, or what should happen next.
- Emails, campaigns and social posts happen inconsistently. They go out when someone has time, rather than as part of a clear customer journey.
- Your messaging feels disconnected. Your website, social media, emails, ads and content don’t always feel like they’re saying the same thing.
- Ideas sit half-finished. You know what should be happening, but there’s no one to turn the ideas into action.
- You’re managing too many people. Designers, developers, ads people, SEO support, copywriters or freelancers all need direction — and it becomes another job.
- Nobody is connecting the dots. Different pieces are moving, but there’s no clear owner steering the full digital picture.
You don’t need more disconnected marketing tasks. You need someone to bring it all together, prioritise the right work and keep things moving.
The Solution
One experienced partner across strategy and execution.
Instead of juggling separate suppliers for every piece of your marketing, you work directly with one digital partner who understands the bigger picture — and can help turn that picture into practical action.
I help you work out what matters now, what can wait, and what needs to happen next across your website, SEO, email marketing, design, advertising, content and digital strategy.
Clearer priorities
Not every marketing task deserves your time, budget or attention right now. I help you identify the work most likely to move the business forward, so you stop wasting energy on disconnected activity.
Strategy that actually gets implemented
A plan is only useful if someone can turn it into action. I combine strategic thinking with hands-on execution, so the ideas do not sit in a document waiting for someone else to pick them up.
One person connecting the dots
Design, websites, SEO, ads, emails and content should not operate in separate silos. I look at how the pieces work together, so your marketing feels more consistent, more intentional and easier to manage.
Direct support, no agency layers
You are not passed between salespeople, account managers and delivery teams. You work directly with the person thinking through the strategy, managing the priorities and helping get the work done.
If you need the support of a fractional marketing manager, digital marketing consultant, website specialist and creative partner — without hiring separate people — this monthly retainer gives you senior-level marketing support in one place.
WHAT’S INCLUDED
Flexible marketing support across the areas that matter most.
Your monthly retainer is built around your business priorities, not a random list of tasks. Each month, we agree on the highest-impact work across strategy, websites, SEO, email marketing, campaigns, design and digital execution.
Strategy & Direction
Marketing planning, audits, campaign direction, customer journey thinking, content priorities, reporting, recommendations and clear monthly action plans.
Why it matters: Your marketing is guided by priorities rather than guesswork.
Website & Digital Execution
WordPress updates, landing pages, website improvements, campaign pages, conversion improvements, SEO implementation and practical fixes across your digital presence.
Why it matters: You are not left with a strategy document and no one to implement it.
SEO, Email & Campaign Support
SEO improvements, content planning, Klaviyo and email campaigns, email automations, Google Ads, Meta Ads or LinkedIn Ads support, tracking setup, reporting and optimisation.
Why it matters: Your marketing becomes more connected, measurable and focused.
Creative & Conversion
Campaign graphics, digital assets, web graphics, branded templates, social media assets, conversion improvements, customer journey fixes and design support.
Why it matters: Your brand, website, campaigns and content feel more polished and intentional.
How the monthly support is managed
This is not unlimited marketing work for a fixed fee. Each month, we agree on the highest-priority work based on your goals, available time, budget, campaign needs and what will create the most impact.
You are not buying random hours. You are getting flexible senior digital support focused on the right priorities.
How it works
A clear monthly rhythm.
A simple process that keeps your marketing focused, organised and moving forward.
Audit
We review your current marketing, website, channels, assets and priorities.
Plan
We agree on the highest-impact work for the month and create a focused plan.
Execute
I get to work on the agreed priorities across strategy, website, SEO, email or campaigns.
Review
We look at what happened, what improved and what should happen next.
What a month could look like
Examples of monthly priorities
Month 1
Clean Up & Direction
- Agency, in-house and freelance experience
- Strategy and implementation
- No account managers or layers
- WordPress, SEO, Klaviyo, advertising, design and strategy
- Direct communication and clear priorities
- Honest, practical advice
Month 2
Lead Generation
- Landing page build
- Google/Meta Ads support
- Email follow-up sequence
- Conversion tracking
- Campaign graphics
Month 3
Optimisation
- SEO content improvements
- Email campaign testing
- Landing page improvements
- Reporting and insights
- Next campaign planning
Why work with Rebecca?
Experience. Versatility. No fluff.
With 10+ years in digital marketing, web design and strategy, I bring a rare mix of big-picture thinking and hands-on execution.
- Agency, in-house and freelance experience
- Strategy and implementation
- No account managers or layers
- WordPress, SEO, Klaviyo, advertising, design and strategy
- Direct communication and clear priorities
- Honest, practical advice
Ongoing marketing support from $4,000/month
A monthly retainer for businesses that need flexible strategy and execution across digital marketing, websites, design and growth activity.
- Minimum 3-month engagement recommended
- Flexible priorities each month
- One experienced partner, not a big agency
What exactly is included for $4,000/month?
Each month, we agree on the highest-priority work based on your goals. This may include strategy, website improvements, SEO, email marketing, campaigns, design, reporting and optimisation.
Is this unlimited marketing work?
No. This is prioritised monthly support, not unlimited work. The goal is to focus on the work that matters most.
How is this different from hiring an agency?
You work directly with the person thinking through the strategy and helping deliver the work. There are no unnecessary layers, account manager handovers or bloated agency structure.
How is this different from hiring a marketing manager?
You get flexible senior support without committing to a full-time salary, while also accessing hands-on skills across websites, SEO, email, design and campaigns.
Can I just hire you for a one-off project?
Yes, depending on availability. Website, SEO, email marketing and strategy projects may be available separately.